Fight to the third generation

The Third Generation Section 384

Suddenly a voice came from behind.

Someone said: "My brother Hao, Su Yehao, do you think you are losing face?"

Jiang Yu looked back, let out a slight snort, and said, "He Shaofan, why did you walk so silently that you startled me, when did you come here?"

The person who came was He Shaofan.

Recently, he was thrown to follow Papa Su to learn how to do business. He finally took advantage of the opportunity to celebrate the old man's birthday, and ran back to Hong Kong City to meet up with his friends. Unexpectedly, he happened to meet the two of them.

He Shaofan smiled and said, "I've been here for a while, and I figured it out. This is preparing a birthday present for Brother Hao? His birthday is July [-]th. It's very easy to remember. It happens to be one month earlier than mine."

immediately.

He said to the horse-faced boy again: "Wow, Ah Nan, what's the use of having long eyes? You dare to offend my two sister-in-laws. Do you still want to hang out in Hong Kong City in the future?"

hindsight.

The other party finally remembered that there is only one brother Hao in Hong Kong City, the famous Prince Hao.

Even a rich man like He Shaofan, whom he looks up to, can only hang out behind Su Yehao, let alone a family like him who can only do a little "small" business, the gap is like a natural barrier.

The horse-faced boy squeezed out a smile instantly, flattered and said: "That's right, with the looks of the two ladies, only Tai Zihao is a good match. Since it is a birthday present for Brother Hao, it can be customized directly from Pagani, it is absolutely unique , even if it’s nothing to buy Pagani, it’s just a sprinkle of water.”

The speaker is unintentional and the listener is interested.

When Xiao Nizi heard this, she raised her eyebrows and said in surprise:

"That's right! The price of this kind of small car factory should not be high. Brother Hao said before that the purchase price of an Aston Martin is not as expensive as the new yacht he customized. Jiang Yu and the two of us got together and bought some shares to give He, even with my gift, will do it together!"

Jiang Yu didn't know whether to laugh or cry: "Hey? Why do you think it's a one-off thing? Let me tell you in advance. I don't have as much money as you. I can't make up too much even if I sell everything."

"Don't worry, I have a lot of money in my account, probably more than 5 million Hong Kong dollars. Brother Hao helped me earn it."

After Nangongtian finished speaking quickly, He Shaofan almost burst into tears.

Thinking about it carefully, when he was still in high school, Su Yehao offered to lead them to earn money, but including Bao Yajun and the others, he didn't take it seriously.

In fact, there are still many opportunities to get on the car later.

It's just that I always feel that it has risen so much and the risk is too great, so I dare not ask Su Yehao to help with investment and financial management.

Unexpectedly, even Nangong Tian has so much money lying in his account now, one regret medicine is no longer effective, and I am afraid that the whole bottle needs to be poured into his mouth.

As for the horse-faced guy named Ah Nan, he was rather calm.

I felt in my heart that after all, she was the woman next to Prince Hao, so it should be so.

Compared with the Su family's assets of [-] billion Hong Kong dollars, there are more than [-] million in the account, which is normal... what a ghost!

I'm too willing to spend money on girls, okay?

Xiao Nizi didn't care about breaking the mentality of the two big men because of her words.

She is seriously discussing with Jiang Yu, hoping to contact Pagani as soon as possible, and try to get the financing or acquisition done before Su Yehao's birthday...

Chapter 693 Birthday Present

the next few days.

Through ATV, Su Yehao contacted Cantonese TV which he had contacted before.

The last time I sold the broadcasting rights of the "Super Challenge" variety show to the other party, the current ratings are very good, and it has already squeezed into the No.2 of the national simultaneous program.

Not only did he earn money by selling advertisements, but he also brought a group of Hong Kong artistes who were guests as guests, and occasionally invited some guests from the north who can speak Cantonese to be on camera.

The influence gradually increased.

Often, actors and singers will agree to come and join even if they are given 3 to [-] yuan for their hard work, for mutual benefit.

Especially for the resident guests, when they come to the mainland to shoot programs, they are often surrounded by passers-by, and they have to spend extra money to hire a group of security guards to help coordinate the order of the scene.

Considering the cost of Tianyu Entertainment shooting an episode of variety shows, the average is about 20 Hong Kong dollars, it has already started to make money, and it has also re-dubbed it and sold it to Southeast Asia, Japan, South Korea and other places. .

At the beginning, Su Yehao was only responsible for throwing ideas out, and other professionals knew better than him.

So he himself didn't bother much from the beginning to the end. He occasionally watched this variety show at home to pass the time.

For example, last month, the director just asked them to go to a nursing home to help widowed and lonely old people realize a wish of no more than 3000 yuan. It is said that the ratings are particularly high.

Some time ago.

When Cantonese TV came to the people, they took the initiative to mention that they wanted to win the broadcasting rights of "Boys Over Flowers". Now that Su Yehao was ready, he turned around and asked, and the two hit it off.

Especially after learning that it had passed the trial in the north, Guangdong TV quickly negotiated the details of the contract with Nangongtian, and was still full of sincerity. While offering a high price of 50 yuan per episode, it also agreed to sign the contract according to the mode of grading.

Every time the audience rating reaches a new height, Tianyu Entertainment can get more advertising revenue. If it reaches the top and ranks first in the audience rating at the same time, it can get up to 30%.

In order to protect the interests of Yueshi, Su Yehao also spent money and took the opportunity to place advertisements for Huangzuan Computer and many of its Internet companies.

It is planned to combine TAT chat, TOT browser, Taobao, Yinhai, etc., and shoot a promotional video to further establish the leading position of these companies.

Recently, the number of netizens in the mainland has increased rapidly. In the past six months, the number of active users of the TAT chat software has increased by 200 million. Many people may be reluctant to spend money on computers, but Internet cafes are blooming everywhere, especially those college students, which have become the main force among netizens.

In this situation, it is obviously worth paying more attention to warming up the publicity among potential netizens in advance.

You must know that the target group of "Boys Over Flowers" is young people in their teens to twenties. It is more important to take the opportunity to open up the market than to earn some advertising fees.

After the two parties discussed it, they decided to set the broadcasting time on July [-]th, which happens to be next Monday.

Both ATV and Cantonese TV have schedules.

The publicity was a bit rushed, so Su Yehao specially contacted his acquaintances in the "Xinlian Zaobao" and advertised through the Internet.

Cantonese TV has also begun to make efforts, scrolling through the promotional column at the bottom of the satellite TV to display the start time, and releasing trailers through other programs.

Because the venue was borrowed from Su Yehao's mansion, and there were gimmicks of using yachts and supercars, the time was a little rushed, but the publicity effect was very good.

……

In a blink of an eye, it was Friday, July [-]th.

Since the morning, Su Yehao has received many calls and text messages wishing him a happy birthday.

The Bank of China sent someone to send an oil painting that was requested from Mr. Wu Guanzhong. His works were even collected in the British Museum, and he often holds art exhibitions overseas, and his reputation is not low.

The title of the painting is "Ten Thousand Miles of the Yangtze River". According to the introduction of the visitor, it is said to be the largest one among the works of the old man, with a length of over five meters.

I have successively processed more than 100 billion yuan in loans from the Bank of China, and there are still many opportunities for follow-up cooperation. After finally encountering an opportunity to get close to Su Yehao, of course I have to be careful.

In addition to this long scroll of oil painting on paper, the Bank of China also gave away some fine works created by art masters from all over the country.

It includes the calligraphy written by Mr. Qi Gong, which reads: "There are always good days and auspicious days, and the golden age is embraced every year." There is also a unicorn ornament made of pure gold, which looks lifelike and weighs 88 catties. Ruyi ornaments carved from Hetian jade.

As far as these things add up to less than 1000 million, I probably have them. It is estimated that I really don’t know what Su Yehao will like, so give more, knowing that Hong Kong City pays attention to Fengshui metaphysics, and the meaning is very good.

Followed by.

The people from the Bank of China had just left when the sage from Jincheng from Japan's Daiichi Quanye Securities came to the door holding a red box.

As soon as he saw Su Yehao, he smiled and told:

"Thanks to Mr. Tosu! I returned to the bank last week and served as our bank's branch manager in New York. We can also keep working together!"

Su Yehao didn't understand the job relationship of the Bank of Japan, but the financial market in New York is so important, and he was able to transfer to New York to work, and he smiled so happily, it should be due to his promotion.

Let Jincheng sage put the gift box on the coffee table.

After waking up for more than two hours in the morning, Su Yehao has not rested yet, and has received four batches of guests who came to give gifts.

The real estate developers of the Hong Kong Stock Exchange and the Green Diamond Group all sent representatives over, which caused him to be a little entangled now, wondering if he should book a few more tables for the evening and invite some guests to the restaurant for dinner.

Otherwise, it would seem very unkind to accept gifts without treating guests.

At this moment.

Su Yehao observed the red box and said to the Jincheng sage:

"Congratulations, my business in the United States is not small, and there will definitely be opportunities for future cooperation. What is in the [-] million yen birthday gift? Why don't you just bring [-] million yen over here?"

"Although money is a good thing, it would be too careless to treat it as a gift directly."

The sage of Jincheng stretched out his hand to signal Su Yehao to open it, and saw a yellow bottle with blue and white flowers in the box. The color was quite beautiful, and there were vivid dragon patterns painted on the bottle.

Bottles with dragons were only found in palaces in ancient times.

When Su Yehao saw this pattern, he immediately thought of Qianlong, who had a very...simple and rough aesthetic. When he picked up the bottle, he saw the words "Made in the Qianlong Period of the Great Qing Dynasty" written on the bottom.

There is also an auction document in the box, which seems to be from an auction house in Baodao, and it is also written in traditional characters, calling it "Yellow Ground Blue and White Dragon Pattern Vase".

It is said that Qianlong was vulgar, and the aesthetics were hard to appreciate, but this Tianqiu vase just hit Su Yehao's aesthetics, and the more you looked at it, the more interesting it became.

There is no need to be euphemistic when talking to the sage of Jincheng in English. He said directly: "I like this gift very much. Don't worry about things in New York. As long as there is a need for a loan, I will contact you first."

The sage of Jincheng sat upright, and opened his mouth to say:

"In fact, there is a good project right now. Elbida, which produces DRAM memory chips, now has the need to raise funds from the outside world. Regardless of technology or market share, it is a world-class semiconductor company. The project has a very good prospect."

Su Yehao had paid attention to it before.

Erbida provided technical support for the DRAM memory chips of Shanghai Huahong that helped to purchase, and there is a joint venture relationship between Huahong and it.

It's just that, compared to the highly competitive DRAM memory chip market, which is making small profits but quick sales, he wants to put funds on the cutting edge.

So, Su Yehao shook his head resolutely, and only said:

"I am very clear that I will not consider financing it for the time being. As far as I know, some Korean companies are now grabbing its market share. If the cost is not reduced and some new support policies are introduced, the situation of Elbida is a bit dangerous ah……"

Chapter 694 Erbida's OEM Order

This is not the first time I have talked about Elbida Company with Jincheng Xianren.

As one of the leaders in Japan's semiconductor industry, Elbida was reorganized from the DRAM business of three companies, Hitachi, NEC, and Mitsubishi Electric. It attracted widespread attention when it appeared last year.

Previously, Japan’s DRAM memory chip business encountered a joint encirclement and suppression by the United States and South Korea, forcing Japanese companies to stand up to deal with it. Elbida was born after the integration of resources.

In fact, regardless of technology, market share, management system, etc., this company is quite good. Facing the continuous increase in computer sales, there are also prospects for development.

If it can withstand the pressure mainly from the United States and reduce production costs, Korean manufacturers may not be able to compete with it.

However, Su Yehao still did not hesitate, and rejected Jincheng Xianren's proposal to help make connections.

If you want to ask the root cause, the main reason is lack of money.

Recently, the Internet market has been sluggish, and the construction of real estate and semiconductor factories also takes time. Su Yehao's business is in a period of precipitation. Although he has made a lot of money by shorting NASDAQ in the past few months, overall, compared with before, it is still not bad. Leisurely.

The so-called precipitation period.

It is nothing more than sewing and mending everywhere to adjust the sequelae caused by the rapid expansion.

For example, the Yanwen Group, with the assistance of McKinsey Consulting, has replaced almost one-third of the middle and high-level managers this year. Some of them are due to insufficient ability, and some are due to problematic work attitudes.

Now it's like after a long-distance run, temporarily stop to rest and adjust, so as to deal with higher-intensity events in the future.

Those Internet companies in the Mainland have recently been tossed hard by experts from consulting companies, trying to make their management systems more efficient.

Su Yehao still has a lot of idle funds in his hand, yes, but the Gangcheng Semiconductor Industrial Park costs money, and the Pengcheng City of Thousand Chips project costs money, research and development of lithography machines, investment in academician Ni's research and development of chips, and the expansion of Internet projects , building skyscrapers, etc., all out of his account.

If it wasn't for earning too much, he would have been drained of blood long ago. Without adjusting the asset allocation, he would indeed be powerless.

With the potential of Japan's Erbida Semiconductor Company, it is obviously not worthwhile for Su Yehao to sell the shares of Yanwen Group, or other high-quality assets that can appreciate in value.

What's more, judging from the scale of Erbida, throwing 20 billion US dollars into it will probably not even get the right to speak in the end. It can only become a lubricating oil for Japanese companies to grow bigger and stronger. It doesn't make any sense if the majority shareholders are Hitachi and Mitsubishi Electric.

The players on the track are already very strong. If you really spend so much money, it is far better to continue investing in the chip foundry field. Even if you switch to investing in real estate in the Mainland, the return rate should be higher than investing in Erbida.

to be honest.

Su Yehao never thought that in the field of semiconductors, he must become bigger and stronger. In his opinion, many technologies are enough, even if they are not the top.

From the perspective of business games, as long as there is barely enough, you will not fall into the predicament of being stuck. Cutting off the supply will stimulate the development of local enterprises, but the gains outweigh the losses.

At this moment, the sage of Jincheng sitting on the sofa only nodded and said:

"I understand. If you don't want to raise funds, how about doing OEM for Erbida? They have realized the disadvantages of production costs. The labor cost in Shanghai is only one-tenth of that in Japan. Last time I talked to Erbida One of the vice presidents of the company had a meal. He took the initiative to mention shrinking funds, shifting his own expenses for building a new factory to research and development, and outsourcing part of the OEM production process. I know you are investing in this area, so I thought of it first. you."

Seeing him mentioning this, Su Yehao immediately became interested.

Nowadays, there are not so many foundry orders for microprocessors, and he is worried that even after the foundry is built, it will be in a state of long-term loss.

If you can take Erbida's order and help them undertake the outsourcing production business, not to mention how profitable it is, at least let the foundry that doesn't even have a name survive the initial development stage and earn some money to cover the expenses of other places.

Not in a hurry to express his opinion, Su Yehao first asked him tentatively, "Is the matter already planned? How reliable is it?"

This is not to doubt the ability of Jincheng sage.