Chapter 316 New Development Direction
Chapter 316 New Development Direction
After the successful completion of the wedding, the Jiang family was filled with happiness and warmth.
The whole family gathered together, with happy smiles on their faces, and took a group photo with special meaning.
After seeing off their relatives and friends, Jiang Weimin and Su Tang welcomed a sweet world for two, enjoying their happy newlywed days and spending a few days in carefree, sweet and loving love.
After the short honeymoon, Jiang Weimin and Su Tang quickly adjusted their state and devoted themselves to their work.
At this time, Su Tang's work relationship had been successfully transferred to Qingdao, starting her new journey in this city.
As soon as Jiang Weimin returned to the publishing house, he immediately got to work. He called his secretary.
"Before I went to rest, I asked you to collect statistics on the entry of foreign comics into the Chinese market. How is it going now?"
The secretary quickly handed over the sorted information and replied, “President, there are currently 16 long-length comic strips that have entered the country;
The print run of each work has reached millions, and the response in the market has been very enthusiastic.”
Jiang Weimin frowned slightly and then asked, "What about the situation in China?"
The secretary hesitated a little, carefully choosing his words, and said, "The current situation in the country is a bit complicated, and it's hard to say.
I did some statistics and found that there are about 100 comic books published every month in the country, most of which are short stories.
And the print run is extremely low, mostly in the 10 to 20-copy range.”
Jiang Weimin nodded and continued to ask: "What is the current situation of our publishing house?"
"Our publishing house's short comic strips have also been affected, and the printing volume is not ideal."
In fact, all major publishing houses are being deceived by the current false prosperous market.
Qingdao Publishing House has occupied a place in the market with its continuous supply of excellent works, and a large number of foreign comics have flooded into the market.
Although there are many other works published, the printing quantity of each work is gradually decreasing.
The reason is that, on the one hand, with the development of the times, readers' reading experience has been constantly upgraded.
Traditional comic strips that are simply meant to entertain and educate can no longer meet the needs of new-age readers and are no longer their first choice.
On the other hand, the quality of some comic strips has declined, and both the style and detail processing are not satisfactory.
This also led to the loss of some loyal readers, making the competition in the comic book market increasingly fierce.
In the current domestic comic book publishing field, Qingdao Publishing House is the leader.
Thanks to a series of excellent works and the innovative ideas led by Jiang Weimin, Qingdao Publishing House's comic book printing volume ranks first in the country.
Every day, machines roar in the printing factory, and piles of brand new comic books are continuously output from the production line and shipped to bookstores and sales outlets across the country.
Following closely behind is Shandong Publishing House, which has its own unique "way of survival".
Although they don't have many signed comic book authors, their screenwriter team is very large.
Once excellent works appear on the market, they will plagiarize and borrow from them blatantly.
Many other publishing houses have one or two outstanding works to maintain high sales, and they also publish a large number of works every month.
Such a prosperous market has brought misjudgment to all publishing houses.
Song Wenqing was shocked by the strong invasion of foreign comic strips.
The printing volume of millions of copies made him realize that the competition in the industry has entered a white-hot stage.
On the surface, the current comic book market is booming, with various works emerging in an endless stream and the printing volume seeming to be quite considerable.
Through the investigation report, Song Wenqing understood that beneath this seemingly beautiful appearance, there were actually undercurrents and numerous crises.
Especially for those publishing houses that lack innovation and high-quality content, they may be eliminated by the market at any time.
Whenever he thought of this, Song Wenqing couldn't help but sigh that thanks to Jiang Weimin's new vision and ideas, he was not fooled by this false prosperity and was able to see the true direction of the industry.
After learning about the details of the publishing house, Jiang Weimin had a new idea.
Jiang Weimin then went straight to the cooperating clothing and toy factories to inspect production volumes.
After the inspection, Jiang Weimin returned to his office and began to write the report.
Jiang Weimin plans to communicate with Song Wenqing on the next development of Qingdao Publishing House and the comic book industry.
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